Customizing Outgoing CMS Emails

Customizing the emails sent from your CMS is a simple and effective way to ensure all communications remain on brand throughout your show cycle.

By default, emails sent from the CMS—such as form completion notifications, Rapport messages, and other automated emails—will appear to come from the @showoff.asp.events domain. This will typically include your show name and year, for example:

🔒 Why Domain Verification Is Required

Our email servers are provided by Amazon Web Services (AWS), which tightly controls the domains that can send emails through their servers.

This is important to:

• Maintain a positive sender reputation.

• Ensure emails reach recipients’ inboxes.

• Prevent unauthorized use of email domains.

Because of this, if you want to replace the default @showoff.asp.events address with your own company domain, the domain must be verified before it can be used.

⚙️ Steps to Use Your Own Domain

1. Request Verification
   Contact us either via a support ticket or through your account manager to request verification for your chosen domain(s).

2. Receive Verification Records
   You will receive a TXT file containing CNAME records.

3. Add Records to Your Domain
   Pass these records to your IT team or the person responsible for managing your domain. They will need to add the CNAME records to your domain’s DNS configuration.

4. Confirmation & Activation
   Once the CNAME records have been successfully added, let us know. We will complete the verification process, allowing you to use your own domain for outgoing CMS emails.

🔗 More Information

For more details about domain verification and CNAME records in AWS, please refer to the official documentation:

Amazon SES: DNS TXT Records

✅ Result: Once verified, all CMS-generated emails can be sent from your own domain, keeping your communications consistent and professional throughout the event cycle.